Patricia
Moore Creative Samples |
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Advising financial advisors: Here comes some software that truly simplifies a financial advisor’s life. I wrote the copy for three financial portfolio and trade management brochures. This campaign drove the message home in a technical world where numbers rule. | |
Phone home, but how? Before there were cell phones, there were how-to manuals. Now there is at least one that’s written in plain English for consumers of feature-intensive mobile phones The B2B copy I wrote for enterprise level, telecommunications customers is equally accessible. | |
Are you geared up? Bicycle stores across the nation promoted their name-brand bicycle gear through the annual BikePro Catalog, a Boulder ad agency’s project. You didn’t have to be a gearhead to appreciate all the cool stuff, but a passion for cycling definitely informed the copy I wrote for many featured products. | |
It’s the fresh air that did it. Here are a couple of ads from an integrated campaign that I wrote for a Denver advertising agency. We tapped “Alice in Wonderland” motifs to convince city dwellers to move to the mountains. The campaign was wildly successful for both the client and the agency. | |
“Where There’s A Rainbow, There’s A Way.” That’s the title of this storybook that I wrote for children about to undergo surgery. This piece was part of a series of internal and external communications that I wrote and produced for Presbyterian/St. Luke’s Hospital whose mascot happened to be a baby dinosaur. | |
Make an invitation they can’t refuse. This marketing brochure that I wrote for first-time church visitors had a formidable collection of objectives: First, to extend a welcoming hand. Second, to communicate church’s values. Third, to communicate these messages in a unified, dignified and irresistible manner. |